This plugin integrates Google Website Optimizer with WordPress. NOTE Screenshot is out of date
You don’t have to change anything in your WordPress files or templates to get this plugin to work. Every page and post can be made into either a testpage(landingpage) or a goal(conversionpage) with a click of a button. If you want a link click to count as a conversion then click the conversion link menu button.
Just upload the plugin folder via FTP or upload the zip using Plugins-Add new in the WordPress Admin menu.
Creating test and goal pages
When you get to the Add new (page/post) screen you find three new icons in the menu . The [ ] icon is used for making “Page sections”. You can insert them and then add then add stuff between the tags or you can select a portion of the text and then click the icon and the tags will wrap around the selection.
The two “arrow” icons are used for tagging or untagging a link as a conversion link. A conversion link is often used instead of a goal page when you can’t or don’t want to make a page a goal.
When you click on a link in the editor that is not a conversion link the middle icon becomes clickable and you can tag a link as a conversion link.
The untagging icon becomes clickable when you click on a conversion link.
You’ll find a new section on the post/page called “GWO”.
Tracking code is the combined “control and tracking script”.
- Added support for A/B experiments
If you are using Thesis you need to write something in the SEO Description box otherwise the test validation will fail. (Thx to Alek Novi for reporting this)